How to organise a corporate roundtable event in Dubai

Dubai is a global business and technology hub, which makes it the perfect place to host a corporate roundtable event. However, to ensure it’s also the one you want it to be – a highly rewarding event – you need perfect planning. So that means understanding the business culture in this region, delivering content that will captivate (not just engage) every single attendee, and if that wasn’t enough – engaging in discussions with top management or even striking deals and developing relationships with industry leaders; a well-planned roundtable delivers all that!

Also Read: List of Event Management Companies in Abu Dhabi

Why is a corporate roundtable event important?

Roundtable conferences are key to promoting open, focused, and interactive talks among a chosen group. Unlike bigger events, roundtables create a cozy setting that urges everyone to participate and gives each person a chance to speak up. This setup works well to explore tricky issues, make strategic choices, and build strong ties among industry leaders. The team-like nature of roundtable conferences often results in practical insights fresh solutions, and tighter partnerships. In a fast-changing business world, they offer a space for real-time idea sharing making it vital to push progress and reach shared goals.

Without further ado, let’s learn how to organise the perfect corporate roundtable event in Dubai that’s not just engaging and professional but also becomes a memory that lasts for a lifetime!

1. Setting out clear goals and objectives: First and foremost, in directing an organization’s affairs towards fomenting a corporate roundtable event, it is critical firstly to understand and define the objectives and goals of this form of business assembly. Do you need to open a new avenue in the market and look forward to identifying trends or challenges in the market? Are you looking to explore new market trends, discuss industry challenges and strategic alliances? The primary objectives will define the overall course of the agenda and participants’ choice, as well as guide the discussions and ensure that they are relevant and productive.  
2. Focus on the Right People to Involve: Make a selective list of your invitees; they should engage and provide meaningful insights into the topic being discussed and they must include professionals, opinion makers, influencers, or decision-makers. The aim should be to select several participants with different attitudes but not too many because a large number of people cannot foster productive discussion. Here’s a tip- While inviting the participants make sure the invites contain information such as, the purpose of the event, what is expected to come out of the event, and what is in it for the attendee. Explain how they will benefit the discussion and the value other professionals will derive at one central meeting point. Highlight how their presence will contribute to the discussion and the value they will gain from engaging with other industry leaders.
   
   
3. Select an ideal venue: From modern business centres to luxurious hotels, Dubai offers the perfect venues for organising a corporate roundtable event. The place selection should be in line with the tradition, size and general outlook of the occasion together with the participants. Look at criterias like proximity, accessibility, characteristics of the environment, and availability of the essential equipment like audio-visual gear, fast internet connection, and catering for the participants. Make sure that the venue permits free flow of conversation; they should ensure that the sitting arrangement is relaxed such as a round table.
   
   
4. Come up with a compelling agenda: An effective agenda is a pillar on which every corporate roundtable event depends in terms of planning. Start with conceptualizing the topics for the discussion and then frame the timetable in a way that allows enough time for proper discussion on the topic. Plan a time for participants to meet each other and the speaker, a short introduction of the topic and a wrap-up session where participants can summarize their key takeaways. If necessary, use subgroups or working group discussions to enhance awareness of certain aspects of the topic. Preferably, the agenda should be shared with the participants before the meeting, so that they can come up with ideas and proposals.
   
   
5. Hire a skilled moderator: The moderator must be well qualified to assist in the management of the discussion as well as the keeping of the discussion focused. Ideally, the appointment of the moderator should be done from among a knowledgeable panel of experts in the area of study. The moderator should possess conflict-solving skills and the ability to encourage people to put their opinions forward and engage in discussions. A moderator should not impose his or her opinions about the topic on the participants but must ensure that he or she fosters a forum that will allow all participants to air their opinions. This person should also be good in quickly paraphrasing the main points of the discussion and coming up with actionable conclusions on what was said.
   
   
6. Leverage technology for a better experience:  Technology has become an important tool in the promotion of a corporate round table event in today’s world. Add valuable tools like virtual meeting interfaces, real-time voting systems, or virtual writing boards to enhance people’s interaction. Confirm if the venue has a functioning sound system, lighting system, screens and/or projectors, and ensure that there is a technician to solve any problems that may come up. Also, it can be proposed to broadcast the event, or show it online to a larger audience.
   
   
7. Curate exceptional hospitality and catering: Event planners often overlook catering, but it has a big impact on the overall experience of your corporate roundtable event. Pick a catering service that provides high-quality diverse options to meet the dietary needs of your guests. Whether you serve a full-course meal or light snacks, make sure the food and drinks match the quality of the event. Dubai offers access to top-notch catering and hospitality services that can serve a variety of cuisines, from traditional Emirati dishes to international foods. Think about adding some local flavours to give guests an authentic taste of the region.
   
   
8. Post-Event Engagement and Success Evaluation: The event’s end doesn’t wrap up the whole process. It’s essential to follow up with attendees to strengthen the connections made during the gathering and to gauge its impact. Make sure to send a personal thank-you message to everyone who came highlighting the main topics covered and the results achieved. Also, don’t forget to collect inputs from those who attended to learn what hit the mark and what needs work for future events. This feedback is priceless to improve how you organize corporate roundtable meetings.

Planning a successful corporate roundtable event in Dubai takes careful organisational attention to specifics and a good grasp of the local business scene. If you follow these steps, you can put together an event that hits its goals and sticks in people’s minds. Every part counts when it comes to making your business roundtable a hit – from picking the right place and people to using technology for a seamless experience. Dubai mixes the new with the old giving you the perfect setting to have meaningful talks and build strategic partnerships. This makes it a great spot to hold your next business roundtable.

Looking for an agency in Dubai to help you organise a successful corporate roundtable event? Get in touch with Creative Media House now and avail our services- https://creativemediahouse.ae/